Sustainability - Natural History

Sustainability is a responsibility for us, not a marketing angle. We think we're pretty unique and transparent when it comes to our sustainability efforts, and we're always looking for creative ways to do even more. Explore our sustainability values here:


We believe in using what's already out there rather than producing more, which is why we lovingly create all of our garments from deadstock fabric that was once headed for a landfill. We choose clean, premium fabrics that are easy to care for and plant-based, so they can go on to have a great, long life. 


We produce our clothing ethically, one at a time at an innovative USA factory. Making garments to order (also known as on-demand) cuts down on inventory waste, fabric waste, and overhead costs. We think it's the future of fashion.


Who needs more plastic to deal with? Our packaging is always plastic-free and either biodegradable and/or recycled and recyclable.


Not only are we using deadstock fabrics, but we save and reuse or repurpose our fabric scraps into accessories (coming soon!) and other pieces of our garments. We also design with the goal of being as efficient as possible with our fabric and materials.


We contribute to carbon offsetting through One Tree Planted, an organization contributing to reforestation. Planting trees and offsetting carbon protects habitats and communities, supports reforestation, and fights global warming and climate change through carbon emission reduction. The four main drivers of carbon emissions are transportation, travel, heating homes, and overconsumption of stuff. Sound familiar? It does to us too.


Even though we use deadstock fabric, we prefer to keep animals out of the fashion equation just the same. We prefer our animal friends alive, and plant-based materials tend to be easier to care for anyway. If you're looking for a brand where you can rely on all vegan fabrics, you've come to the right place.


one tree planteddeadstock fabric - natural history


Have questions about something we didn't cover, or know of a cool sustainability or regeneration effort we should get behind? Reach out to us at